Zhang Jian Cup? China International Home Textile Product Design Competition
< p > Zhang Jian cup 2014 China international home a target= "_blank" href= "//www.sjfzxm.com/" > textile < /a > Product Design Competition 24 commentary in Nantong. 10 experts and judges from home and abroad will be selected for two days. More than 300 sets of entries will compete for 50 awards. Vice mayor Huang Aijun inspected the selection site. < /p >
< p > this competition is jointly sponsored by China Household Textile Industry Association, China International Trade Promotion Committee textile industry branch, German Frankfurt Exhibition (Hongkong) Co., Ltd. and Nantong Municipal People's government. It is currently the highest and largest scale home textile competition in China, and is also one of the most influential competitions in the home textile industry worldwide. The theme of this year's competition is "Mei Yuan". From the perspective of "beauty", it interprets the natural and harmonious beauty of modern home textile products in terms of color, art, form and flavor. < /p >
Since the competition started in April this year, the organizing committee has received more than 300 entries from more than 100 enterprises and more than 300 individuals. The entries include not only Chinese famous brand products companies such as Luo Lai, Great Eastern Company, red bean, Yun Xiang, Heng Yuan Xiang, but also 8 countries from the US, Australia, Britain, France, Korea and so on. Nantong University, Career Technical College in Nantong, Wuhan University, Zhejiang Polytechnic, Dalian design studio of Lu Xun Academy of fine arts and other institutions of higher learning have also participated in the competition. Among them, our city has more than 60 enterprises (individuals) more than 100 pieces (pieces) entries, accounting for nearly 60% of the participating enterprises and individuals, accounting for nearly 33% of entries. < /p >
< p > it is understood that this year is the ninth consecutive year of the home textile design competition held in Nantong. 今年,在产品设计上,突出参赛作品在新材料、新工艺、新技术、新手法的应用,有30多米长的清明上河图,价值4000多万元的缂丝产品等;在奖项设置和奖金安排上,设立中国家纺品牌文化概念奖、中国家纺品牌设计风尚奖和产品设计奖,金、银、铜和优秀奖奖金分别为3万元、1万元、5000元和3000元;在大赛招赛上,邀请国际顶级<a target="_blank" href="//www.sjfzxm.com/">设计师</a>或工作室来华参赛,40多个国内家纺品牌企业、20多家大专院校和社会家纺设计室投稿,国外作品数达80多件,是历届最多的;在大赛评比上,邀请2位国外顶级设计大师、5大美院的专家教授、5位资深的企业董事长等作为大赛评委,凸显高校专家视角、设计师眼光、市场营销卖点、国际大师潮流和企业家观点的相互融合。 < /p >
Influence and dissemination force, this year's Zhang Jian cup competition has four new changes: first, it is appropriate to open and appraised the scene, holding the "dancing banner of China's home textile design" - the face to face interaction activities at the appraisal site, the 200 designers sharing with the judges and experts, producing the original resonance point; two, the "winning works collection" will be released to the outside world, expand the audience of reading, spread the Chinese textile culture and advanced ideas; three, carry out external academic exchanges, invite Ulsan University of Korea to carry out academic exchanges with Nantong colleges and universities, study and explore the deep integration of cultural concepts and design ideas of textile products; four, expand the publicity and display of winning works, and display in Shanghai home fair and Zhihao Home Textile City in Tongzhou to enhance the influence of the competition. < p > to enlarge the Zhang Jian cup competition. < /p >
< p > reviewing the history of the home textile design competition, the responsible person of the organizing committee's office said that after the development in recent years, the home textile design competition has become a brand competition in the Chinese textile industry, and the scale, level and influence of the competition have been greatly improved. The reason why Nantong is chosen as the venue of the competition is mainly based on the fact that Nantong is the gathering place of China's home textile brand products, representing the fashion trend of China's home textile products. At the same time, the success of the competition has also brought new impetus to the development of Nantong home textiles. It has effectively promoted the transformation and upgrading of the home textile industry by guiding enterprises to design, create brands, raise grades and expand the market. Nowadays, < a href= "//www.sjfzxm.com/news/index_p.asp" > Nantong < /a > has created 1 provincial-level high quality product demonstration zones and 2 state-level famous brand demonstration zones, forming nearly 100 brand product clusters. < /p >
< p > it is understood that the awarding ceremony and exhibition will be held in September. < /p >
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