Expensive Birds Net Profit 76 Million 130 Thousand In The First Quarter, Down 12%

< p > < /p >.

< center > < img alt= "src=" file:///C:/Documents%20and%20Settings/Administrator/Application%20Data/Tencent/Users/1010452080/QQ/WinTemp/RichOle/W%25Z5TDZ ") ZZGP" 3DG%7BIZ8M9.jpg "width=" 284 "height=" 210 "/ < /center >

< p > < /p >.

< p > the first quarter earnings of the sports brand, which just launched in January this year, continued to decline.

During the reporting period, the company achieved operating income of 553 million yuan, down 15.23% compared to the same period last year, and the net profit attributable to shareholders of listed companies was 76 million 130 thousand yuan, down 12% compared to the same period last year.

< /p >

< p > < /p >.

< center > < img alt= "" src= "file:///C:/Documents%20and%20Settings/Administrator/Application%20Data/Tencent/Users/1010452080/QQ/WinTemp/RichOle/6I]KI$DYORTUYTAB1]@4DGA.jpg" width= "209" height= "158" / "< /center >

< p > < /p >.

< p > it is worth noting that in 2013, the revenue and net profit of two year old birds were over 10%. At that time, the company said in its earnings report that in 2013, the growth rate of China's economy continued to slow down, and the sports footwear market was still affected by industry competition, including product competition, product homogeneity, and excessive supply.

"Affected by the market downturn in sports shoes and clothing industry, industry competition and other factors, the company's performance has declined to a certain extent."

From the first quarter earnings report, this decline is still spreading.

< /p >

< p > < /p >.

< center > < img alt= "" src= "file:///C:/Documents%20and%20Settings/Administrator/Application%20Data/Tencent/Users/1010452080/QQ/WinTemp/RichOle/$1M0AE0@TW_OZWDTFY@Y%7BCJ.jpg" width= "348" height= "203" / "< /center >

< p > < /p >.

< p > inventory, at the end of the reporting period, the value of the bird was 68 million 624 thousand and 900 yuan, down 35.82% from the beginning.

The company said the main reason is that its production in spring and summer has basically ended, and autumn has just started production and raw materials have been reduced.

< /p >