Cotton Prices Fluctuate. Denim Products Are More Environmentally Friendly And Fashionable.

According to statistics, nearly 90% of the people in the world own at least one pair of jeans.

So, cowboy.

Global influence.

However, since the beginning of this year, the domestic and foreign cotton prices have been upside down to four thousand or five thousand yuan per ton, making the domestic denim industry face the challenges of survival. Recently, the 2012 national denim industry annual conference held by Shishi analyzed and discussed the current market demand and the differential innovation of enterprises.

Cotton price volatility scare inventory

The jeans industry is a large cotton producer. Insiders say that because most people believe that cotton jeans are more comfortable to wear, cotton yarns are widely used in denim.

From China Cotton

According to the industry association data, 1-7 tons of cotton yarn imported 797 thousand tons in this year, an increase of 97% over the same period, of which 44% came from Pakistan and 21% from Hong Kong.

"Cotton prices have gone up and down since the beginning of this year. The difference between domestic and foreign cotton prices has continued to expand. The difference has been 3600 yuan per ton in March, and the difference is now about 5000 yuan per ton.

Zhu Beina, President of the China Cotton Textile Industry Association, said that this led to the fact that enterprises had to import large quantities of raw materials.

Because cotton prices fluctuate too much, cowboys.

The industry's "de stock" trend is very obvious.

According to the information provided by the trade association, raw material inventory of cotton textile enterprises is decreasing month by month.

"Basically, enterprises do not buy stocks when they buy materials, but they have to reserve a certain amount of raw materials. The turnover time is generally 20 days to 30 days, and this inventory time is much less than 50 days -60 days in previous years."

Zhu Beina said that the inventory of enterprises' gauze increased month by month, occupying funds.

New fiber to resolve "cotton crisis"

According to Wang Keli, Deputy Secretary General of China Cotton Textile Industry Association, the denim production in China is now the highest in the world. But this year, due to various factors such as the international market and cotton price fluctuations, the denim market is sluggish, the cost of enterprise products is surging, and the ability to compete in the international market has declined. The denim industry is facing enormous difficulties and challenges.

"The gathering of lions in the industry is to analyze the market situation of domestic denim with cotton and denim, and advocate the wide application of new fibers and yarns to promote the development of denim differentiated products."

She believes that the era of "win by quantity" of cowboy cloth has passed. We must rely on new technologies, new processes, new auxiliaries, and new post process to develop products for other businesses to compete.

Many of the fabric companies at the conference brought new achievements in the technology of new fibers, yarns and denim fabrics.

Ouyang, chairman of Haixing Mstar Technology Ltd, said that the "Shuping silk" produced by the company is jointly developed by DuPont, USA. It is made from plant as raw material and produced by biological method. It has good elasticity and comfortable clothing. It is also eco-friendly and recyclable.

The new Mstar Technology Ltd in Guangzhou has brought about the innovative technology of the cowboy finishing process. The four technology and auxiliary chemicals made by the cowboy developed by the cowboy can make the cowboy cloth to be able to make the cowboy do not make the mercerization, and not make the coating more than the coating.

Diversification of jeans consumption

Wang Keli believes that in order to avoid low price competition, cloth enterprises should increase the functionality of denim and develop new products.

"A recent survey of market consumption shows that the demands of cowboy customers in addition to fit, good-looking and other demands of cowboy clothing also require jeans to be more suitable for attendance at various occasions, and the proportion of this factor is increasing, which has reached 41%, which undoubtedly raises more requirements for the function of denim fabrics."

Lin Bei, a Cotton Corp researcher at the meeting, told reporters that in the study of the driving elements of consumer choice jeans, the proportions of fit, good-looking, suitable attendance, durability, quality and so on have been improving.

In the 2013 to 2014 cowboy fashion trend, one of the world's largest manufacturers of fiber and polymer has brought the concept of many quality denim fabrics to the industry.

People say that many innovative denim fabrics give their design new space and vitality.

"Tight fitting

Today, the material of stiff cowboy fabric is difficult to meet the market and design requirements. The Lycra fiber, which can bring excellent elasticity and shape retention to garments, can be very helpful.

More difficult tailoring can be accomplished, thus breaking through the bottleneck of traditional fabric difficult to shape, and enhancing the conceptual design of clothing while making every design work highly practical.

"More fiber blending technology enables people to choose not only the traditional cotton fabric denim, but also have more comfortable and functional choices, and wear resistance is better than cotton jeans. It can become an ideal choice for people's daily work or sports and leisure wear."

The responsible person said that the demand for products with technological content is also increasing. "Diversification of cowboy consumption determines the diversification of upstream enterprises' development of new products."

The more environmentally friendly products, the more fashionable.

According to the participants, jeans can not be separated from eight words: environmental protection, innovation, culture and fashion.

In today's society, cowboy clothing must first follow the principle of environmental protection if it wants to continue its development.

The situation in China is very clear.

Fashion fashion starts in developed countries such as Europe and America. Jeans are no exception.

The more developed the economy, the stronger the sense of environmental protection. The more environmentally friendly products are, the more fashionable they are, and the more economic benefits they will produce.

So if we do not use environmentally friendly raw materials, we will not be able to keep pace with their fashion, especially to create, master and adopt more and more environmentally friendly production processes.

If we can't do that, even if we buy back the international original trousers, we can only do the same.

According to the participants, cowboy products are the most popular clothing in the world. It is also a popular fashion with the highest penetration and penetration. Therefore, spreading the concept of environmental protection is fashionable.

"The mainstream jeans will return in 2013, and the cowboy pop style will go back to the original ecological route of feeling, tough, ambitious, tough and rugged.

It is predicted that the cowboy color will return to pure indigo blue.