Hao Lin's Shoes And Family Challenge LV&Nbsp; Settled In Top Shoppingmall.

Hao Lin's shoes family is challenging LV's service concept and will challenge all levels of international top brands. This is from Mr. Huang Shaowen, chairman of Shenzhen Hao Lin's shoes.

In April 1, 2011, Shenzhen's top Shoppingmall Yitian Holiday Plaza L2 star was gathered. The famous luxury brand operator howlin's shoes and family held the opening ceremony of the new flagship store. Many celebrities in Shenzhen and China came to congratulate them. The guests and guests at the flagship store of haorin Yitian exceeded three hundred guests. The celebration was magnificent.

Before the ceremony, he accepted the Hongkong Commercial Daily and television and other media interviews. Mr. Huang Shaowen, chairman of Ho Lin, spoke seriously and calmly at the beginning of this article. According to Huang Dong, Hao Lin has made exciting achievements in the first two years of the first year of the first class experiential service. The complaint rate of the members is basically zero, the customer initiative loss rate is basically zero, and the loyalty of members to the brand is as high as 90%. These data are undoubtedly a difficult problem for other brand operators, and this is also the core competitiveness of the top tier international brands such as LV and GUCCI.
 

Huang Dong bluntly said, LV And so on, if the international brand is too strong, if China's brand operators want to compete with them, it will be impossible for them to achieve in the next twenty years. This is the difference between the brand strength and brand building and the international and domestic economic environment, as well as the lack of consumers' recognition ability to the brand. But it can not be said that Chinese brand operators have no chance. Huang Dong said Hao Lin's brand operation management team is very strong. Huang said that he was proud of it. He said that if any competitor in the same industry in China now handed over his business to haorin's management team, their sales performance could at least double, even three times or even five times. Although this is just a sentence, it can not help people believe that Hao Lin does have a very strong brand management capability.

　　 Hao Lin The famous shoe family is Shenzhen. Luxury goods The most influential operator in the industry, its brand operation first promoted the first brand of the first class experiential service. In the large shopping malls in Shenzhen, there were all the Comprehensive shops of Hao Lin's shoes and family, most of the shopping malls ranked first, and far more than second to 3 to 5 times. This is a kind of achievement that needs advanced thinking of brand management. It is also a way of brand management that many Chinese brand businesses should seriously consider and learn.