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Million Year Old Shoe Industry: The Introduction Of Baba Beans To Lay The Foundation For Children's Clothing Industry

2010/6/1 10:09:00 25

Footwear Industry

Learned from Jinjiang Wan Hui Shoes Co., Ltd. Children's shoes The brand Guangzhou Babu bean will be included in the company's first order will be held in Jinjiang.


It is reported that this year's introduction of new brand Babu beans aims to complement each other with two brands of Babu rabbit and boy and girl students. Children's shoes Series, laying the foundation for the domestic children's products industry.


At present, the children's cloth shoes and big child cloth shoes made by Wan Hui Hui are very famous in the market. Nowadays, no matter "Babu rabbit" or "boys and girls" have been gradually infiltrated from the original small batch production to every corner of the cloth shoes market, but the cloth shoes are often affected by seasonal factors and are only suitable for the spring and autumn season to wear, which to some extent restricts the efforts of Wan Hui Hui to build children. Cloth shoes The process of family.


Therefore, after the introduction of the new brand Babu bean, this problem may be solved. The brand positioning children's sports shoes will also focus on the introduction of children outdoor series. Lin Canyang, general manager of Jinjiang Wan Yan Hui Shoes Co., Ltd., said that the problem of the original cloth shoes being constrained by seasons was solved first, and the serialization of the product line was also conducive to the creation of the whole family of children's cloth shoes.

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